Free ebook
UX Gamification Redefined
Explaining the Right & Wrong Strategies
Get the free ebook
Download our free ebook explaining the right and wrong gamification strategies.
Learn from example strategies by Nike, Trello, Duolingo, and others.
“A progressive narrative, an intuitive learning environment, enabling activity to be either competitive or collaborative, and the overall enjoyable nature of gaming are all concepts that will always apply to UX design.”
Our ebook will provide:
- Insight how to avoid the dangers of bad gamification (and how to do it right)
- Successful examples analyzed in-depth from Nike, Trello, Duolingo, and others.
- Understanding how to gamify designs based on the natural habit loop.
- Straightforward and practical with advice driven by real-world application.
About the authors
Sergio Nouvel
Sergio Nouvel (@shesho) is a UX designer, Director at Continuum, and entrepreneur. He has worked with big companies and small startups, helping them building better digital products and innovative business models. He is also co-founder of Get on Board, a job board focused on tech professionals.
Jerry Cao
Jerry Cao is a UX Content Strategist at UXPin. In his spare time he enjoys playing electric guitar, watching foreign horror films, and expanding his knowledge of random facts. Follow him on Twitter.
Matt Ellis
With a passion for writing and an interest in everything anything related to design or technology, Matt Ellis found freelance writing best suited his skills and allowed him to be paid for his curiosity. Having worked with various design and tech companies in the past, he feels quite at home at UXPin as the go-to writer, researcher, and editor. When he’s not writing, Matt loves to travel, another byproduct of curiosity.
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